Revenue increase (projected to year 10), including all channels
Increase in operating profit
A global leader in consumer products partnered with Sintec Consulting to streamline its post-M&A strategy, addressing key challenges such as thorough due diligence, designing a new distribution network, and refining the Route-to-Market (RTM) model to ensure business continuity. This collaboration led to a robust market strategy that not only supported sustained growth but also optimized operating costs, resulting in increased sales and a significant boost in operating profit. The project provided a solid foundation for long-term success and enhanced the company’s market positioning.
“Integrating businesses to drive efficiency and growth with a unified RTM and distribution strategy.”
The company faced the challenge of conducting thorough M&A due diligence to identify synergies within the future distribution network and RTM model. Designing an effective RTM model that aligned both businesses’ strategies, while ensuring compliance with service levels and optimal costs, was crucial. Additionally, business continuity for the purchased company needed to be maintained through a well-defined import-export operating model, all within a rapidly changing market environment.
The company partnered with Sintec Consulting to optimize their post-M&A strategy. The project focused on identifying synergies, designing a new RTM model, ensuring business continuity, and enhancing operational efficiency through a seamless distribution network.
The project led to a significant boost in revenue, with a projected 58% increase over 10 years across all channels. Additionally, operating profit saw an impressive growth of 20.3 percentage points. The successful implementation of the Route-to-Market model and optimized distribution network enhanced operational efficiency, improved decision-making, and strengthened the client’s competitive positioning, ensuring long-term success and business growth.
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