Incremental sales
Increase in product sales volume
Rise in customer base
A leading beverage company in Latin America faced the challenge of understanding and sizing the market to support growth through omnichannel operations and new sales models. Partnering with Sintec Consulting, they estimated market potential by region and channel, identified key value levers, and created a strategy for e-commerce development. This resulted in a significant increase in customer reach, incremental sales, and volume growth.
“Capturing value across channels for accelerated growth”
The company aimed to understand and size their current market to craft a strategy that would drive growth through omnichannel operations and new sales models. However, they faced challenges in defining critical initiatives and quantifying the economic impact of each. Additionally, designing initiatives to streamline value capture and increase sales across both traditional and omnichannel channels, while implementing them agilely to deliver immediate value, proved to be a complex task.
The company partnered with Sintec Consulting to address challenges in scaling growth and enhancing their omnichannel operations. By leveraging Sintec’s expertise, they aimed to bridge the gap between strategic vision and operational execution while driving immediate market value.
The project delivered impactful results, driving a significant increase in sales and market reach. The client saw a 5% rise in incremental sales, a 10% increase in product sales volume, and a 12% growth in their customer base. These achievements highlight the effectiveness of the strategic vision and operational enablers in enhancing both revenue and market penetration, securing a stronger competitive position.
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